Joa Enkin is a 16-year-old entrepreneur who has managed to build a business and scale it to 30k+ in commissions. This was not an easy task for a young entrepreneur but he was able to accomplish this goal with a lot of hard work and dedication. We had a chat with this teenage entrepreneur to get an idea of how he managed to do it.
Who is Joa
Joa Enkin (Joatheplug) is a celebrity marketer. He has worked with A-list celebrities such as Lil Pump, Trippie Redd, Swae Lee, Lil Mosey, Polo G, Gunna, and many more. This young entrepreneur was born in Toronto, Canada, and raised in Miami beach. From an early age, Joa had a passion for entrepreneurship. He quickly developed a habit where he would identify a problem and monetize it by solving it.
Joa started out by selling exclusive sneakers to celebrities. Maybe it was age or his friendly personality that made him a favorite with the celebrities. But in a short time, he managed to build connections with the stars he interacted with, and develop relationships.
He took the connections he had built and started a celebrity marketing brand. His business is to connect big brands with Influencers/artists to host big giveaways. Joa saw Instagram as a potential gold mine. He used the platform to post with celebrities like Lil Pump, Trippie Redd, and many others. These posts helped him gain a massive following of over 100,000. A significant number of his followers are the celebrities themselves.
Most businesses underestimate the power of celebrity endorsements. Yet leveraging a bit of star power can help a start-up propel to greatness. A majority of companies are struggling to stand out in this digital age. You will realize that in this competitive environment, every business is doing what their competitor is doing, be it setting up a website or creating a social media presence. So how do you outdo your competitor, and how do you stand out? Celebrity marketing is one way to do this.
Joa was right to pursue this venture as he has been able to make over $30,000/month earning commissions on delivering celebrities for giveaways and handling other promotional business. As young as he is, he was not afraid to pursue his entrepreneurship dream. Joa worked day and night to get exclusive shoes that appeal to celebrities. Next, he used the power of Instagram to build a name for himself. No doubt Joa, who is 16 years old, is a strategic thinker.
Joa advises upcoming entrepreneurs to believe in themselves and to build a successful habit. This successful habit calls for one to create a daily routine that helps them work towards achieving their goals. Joa follows the normal cliches that include eating right, exercising, and managing your time effectively. It’s easy to be motivated when you love what you are doing. It doesn’t seem like work when you are on the phone making deals and connecting with cool people and having fun doing it.